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featured

Ahrefs

Search, AI visibility, and competitor data for marketers

4.6
Free
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Free Webmaster Tools

featured

Semrush

Keyword, backlink, and competitor data for search and AI visibility

4.6
Free
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Free trial

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Kagi

Ad-free search you pay for, not ads

4.7
Paid
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Paid search subscription

SpecAhrefsSemrushKagi
CategoryProductivityProductivityProductivity
PricingFree Webmaster Tools + paid plansFree trial + paid Semrush One plansPaid search subscription
Rating4.6 (320,000)4.6 (28,000)4.7 (4,200)
Community90/10090/10091/100
Tierfeaturedfeaturedfeatured
Best forseo, keywords, backlinks, marketingseo, keywords, backlinks, marketingsearch, privacy, no-ads, research
Top features
  • ·Site Explorer and backlinks
  • ·Keywords Explorer
  • ·Rank Tracker
  • ·Keyword and competitor research
  • ·Site audit
  • ·Rank tracking
  • ·Ad-free search results
  • ·Lenses and personalized ranking
  • ·Summarizer and assistant